I love planning.
I especially love making plans for the new year.
There is something about the prospect of a new year, a blank slate, a fresh calendar that just makes my private practice owner heart soar.
Last year, I made all sorts of grand plans. I was going to really focus on paid speaking. I was going to launch and grow a YouTube channel. I was going to start doing media appearances. It was going to be amazing.
I ended up doing none of that (or I started and quickly petered out).
My planning did not go anywhere because I based my plans on my shiny object syndrome. These things sounded really cool, other people were doing them and I could imagine myself being the next YouTube sensation.
However, these plans didn't really fit for where I was in my own private practice journey. They also didn't fit in a big picture strategy either. They were just random pieces that I thought would be cool to do. It's not surprising that I didn't follow through.
So how will this year be different?
First off, I am going to take an honest assessment of where my practice is at. My practice experienced an incredible amount of growth in the first half of the year. I added an associate. Things have been stable for the last couple of months, but I know that I need to grow more in order to bring on another associate this year.
Rather than trying all of these new things, I am going to go back to what I know works. I am going to blog on a weekly basis. I am going to speak in my community once a month. I am going to reach out and begin building a relationship with one person a month in my community. I am going to do one vlog a month.
These are all things that I know work to bring more clients through the door. I have used these strategies to get my practice to its current point and know that I can use them to grow even more.
This plan fits in with my overall big picture of having a multiple clinician practice. If my vision was to remain a solo practitioner, I may have started exploring these other options.
When you are making plans for 2017, first take an honest look at where your practice is at.
Are you happy with the number of clients you are at?
Are you happy with the number of days you are in the practice?
Are you happy with types of clients that you are working with?
An honest assessment of your practice will allow you to determine whether you need to do more of the same (things are working but there is still some possible growth), things do need to be added or tweaked or maybe you are ready to do something new.
If planning for the entire year feels too overwhelming, break things down into quarterly plans. While I continue to create goals for the entire year, I have started breaking things down into tasks for the next quarter. This makes things feel a bit more manageable and it allows me to pivot if things that I didn't plan for come up.
Need some support around working towards your goal? Join the Blissful Goal Smashing Challenge which runs between Monday, December 5 through Friday, December 16, 2016! We will be hunkering down in a private Facebook group and will each pick one goal to reach! There will be support, help and even a few surprises!
End 2016 on a high note and set the foundation for an amazing 2017!